There are a few things to keep in mind when maximizing external linking for better SEO:

1) Quality over quantity – focus on creating high-quality links from reputable sources, rather than simply gathering as many links as possible.

2) Variety is key – mix up your link sources, and include a variety of types (text, images, videos, etc.)

3) Local links matter – make sure to include local links whenever possible, as they can help boost your site’s local search rankings.

4) Keep it natural – don’t try to manipulate your link profile artificially; let the quality of your content speak for itself.